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Sunday, February 20, 2011

How To Use Google Adwords Keyword Tool

Google, apart from being a great search engine, is a great advertising tool. In the year 2000, Google launched the AdWords, which is an online advertising product. Google uses a sophisticated program that ranks searches according to keywords. In a nutshell, it is important to optimize the words used so that your website will be one of the firsts sites to come out when keywords are keyed in.

If you are looking into Google AdWords to advertise your company or your website, you will need to understand how it works so as not to waste your placement. Some online writing jobs also require visits before you get paid. Blogs, for instance, are paid based on the number of clicks or visits. When faced with the challenge of high traffic on your website, you will need to optimize your search engine results.

* War of words. There is more information on the Internet than anywhere else. The number of times a topic is discussed is difficult to quantify. When you look for something using Google, hundred of pages are provided as references. There are ways on how to increase the chances that your website is on top of the search list, one of which, is to increase the number of times you use key words.
* Google AdWords keyword tool. Google AdWords provide a keyword tool for you to refer to when writing anything. This tool generates a report based on the number of searches during the past month, and the average money spent on advertising for the keywords. Visit adwords to orient yourself on how the tool works. When you are starting to write an article, it's best to refer to the keyword tool so that you will know the proper words to use to generate more traffic.

* Information on Google Adwords keyword tool. There is a wide range of information that you can generate from Google’s keyword tool. The key to generate useful information is by typing in concise search key. When you open the keyword tool, you will be asked to type the word or words that you want to match. Begin by using broad terms; this will generate information on how many times the word or words have been searched for a certain period of time. If you want the report to be more specific, you will need to key in more specific terms. Keep in mind that you need to consider the usability of the terms that you are using. Use basic words and try not to use flowery words in your search.
* Tips on using keyword tool. Apart from the number of searches, you can also generate reports on how much your competitors are spending for the same keywords. Google charges advertisers on a per-click basis; so you will need to ensure that your ads appear on specific targets and relevant searches. Let’s say you want to target users who are looking for alternative medicines; you can use the keyword tool and search for the words. You can choose the ‘column’ option to select the information that you want to see. The average amount of dollar per click can be displayed.


More tips. If your goal is to increase your website’s capability to have more visitors, and thus generate more income when AdWords appear, then you need to use the keywords more in your content. Include synonymous and related words within your article to expand your matching chances.

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