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Tuesday, February 22, 2011

How To Do Your Own SEO for Your Blog or Website

SEO or Search Engine Optimization helps your blog or website gain more exposure and possibly attract more activity. Whether your intention to put up a website is to gain profit from selling products and services or to spread information, your site will greatly benefit from SEO. The process involves several on site SEO that improves the search result ranking and some off-site SEO that improves traffic. To do your own SEO for your blog or website follow the suggestions below to get you started.

Add keywords.
The search engine has bots that crawls the web for keywords when a search is initiated. Imagine these bots as the crew that searches the worldwide web for the information you need. Keywords are placed in websites and blogs in many ways. These keywords are used to define the type of content or site. When a search for a word or group of words made through an internet browser, the bots look for similar keywords all over the web. If your site contains the same keyword then it will be displayed at the search results page, but only the most popular sites will be placed in the first few search results pages. The keywords are placed into meta tags and title tags if you are still using HTML to build your website. There are website and blog sites like WordPress that provide an interface that you can simply place your content in. You no longer have to use HTML with these sites; there will be available fields for you to fill in. You can simply place your keywords in the Title, Keywords and Description fields.

Place quality content.
The best SEO you can do for your website or blog is to have quality content. The content on your site should be written well and contain reliable information. It should capture the reader’s interest the minute they start reading and hold that interest to make them check the other bits of content on the site. Your site must provide fresh content that no one has bothered to share. If it will be about a common topic it should contain new or interesting information. Find something that you know very well and that you can share with people who you think will benefit from what you know.

Attract and build links.
Your website should be interesting enough for readers and other website owners to link to. For example if website A places a link on the site recommending website B, then website B will benefit from that link. The more your site is linked to the more popular it will be on the search results page.

These are the basic SEO you can do for your blog and website. Remember that creating quality content for your website is still the best SEO you can do.

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